dotlah! dotlah!
  • Cities
  • Technology
  • Business
  • Politics
  • Society
  • Science
  • About
Social Links
  • zedreviews.com
  • citi.io
  • aster.cloud
  • liwaiwai.com
  • guzz.co.uk
  • atinatin.com
0 Likes
0 Followers
0 Subscribers
dotlah!
  • Cities
  • Technology
  • Business
  • Politics
  • Society
  • Science
  • About
  • Technology

EZ-Link Unveils Enhanced Mobile Wallet In Conjunction With Its Latest Brand Refresh

  • November 27, 2020
Total
0
Shares
0
0
0

EZ-Link Pte Ltd, pioneer of contactless payments in Singapore, announced its new brand direction, ‘For Life’s Little Wins’ to underscore the brand’s mission of eliminating hassle and enabling possibilities for customers in the little moments across their daily life. To kick off this brand refresh, EZ-Link has unveiled its enhanced mobile EZ-Link Wallet designed to bring greater convenience and rewards to users. Aligned with Singapore’s Smart Nation aspirations, this move is part of EZ-Link’s ongoing strategy of building its ecosystem of digital services to better serve consumers in their daily lives.

“For the past 18 years, EZ-Link has been a trusted local brand and an integral part of many Singaporean’s daily lives. However, a lot has changed since we launched the first EZ-Link card almost two decades ago. Consumers’ lifestyles have evolved and the world is set on its path to a digital future,” said Mr. Nicholas Lee, Chief Executive Officer, EZ-Link Pte Ltd. “Alongside Singapore’s Smart Nation aspirations, we must also strengthen our digital ecosystem to serve Singaporeans beyond transportation. Our upgraded EZ-Link Wallet is a part of this ongoing effort, and we’re looking forward to introducing more initiatives over time.”

Introduced at the start of this year, the EZ-Link Wallet can be accessed and activated via the EZ-Link App, which is available on Apple’s App Store, Google Play Store and Huawei AppGallery The EZ-Link Wallet can be used at local merchants that accept e-payments via the Singapore Quick Response Code (SGQR), Singapore’s unified QR label. Currently, more than 1,000 merchants, ranging from retail stores to hawker centres, accept payment via the EZ-Link Wallet. They can be identified by the display of a SGQR label. To date, almost 70 percent of wallet users are using the wallet for payments at various hawker stalls.


SGQR code with EZ-Link App logo

Integrated with the EZ-Link Rewards programme, the EZ-Link Wallet also offers users a new avenue to earn and accumulate points that can be redeemed for benefits from over 200 EZ-Link Rewards merchants. Similar to EZ-Link card transactions, every S$0.10 spent on the EZ-Link Wallet will earn one point.

With its latest upgrade, the EZ-Link Wallet delivers a more seamless and rewarding experience for users’ transport and retail transactions. Android and iOS users can now top-up their EZ-Link cards anytime and on the go via the EZ-Link Wallet, and receive direct cashback and reward credits in their accounts when they spend with the EZ-Link Wallet.

“As we push forward in our digitalisation journey, we must always put people at the heart of our innovation. This is in line with our new brand direction, which is rooted in the belief that our everyday life is lived in small moments that can be turned into little wins,” said Mr. Nicholas Lee, Chief Executive Officer, EZ-Link Pte Ltd. “Whether it’s providing added convenience to consumers through mobile EZ-Link card top-ups, or letting them redeem their favourite bubble teas on our Rewards platform, we can leverage technology to enhance their everyday tasks, and help them enjoy the little wins.”

As part of the rebranding, EZ-Link has adopted a new logo and refreshed their corporate website and EZ-Link App. This new visual identity reflects their renewed focus on digital transformation, while still maintaining key elements that have become strongly associated with the brand. EZ-Link’s new and existing products will be housed under three sub-brands, EZ-Link Rewards, EZ-Link Wallet and EZ-Link Motoring (formally known as EZ-Pay), to better differentiate their offerings.

EZ-Link App’s refreshed look
EZ-Link App’s refreshed look 
EZ-Link’s new website
EZ-Link’s new website

More enhancements to the EZ-Link App and Wallet are underway to further streamline and enhance customers’ mobile experience. This includes an EZ-Link Motoring feature that will allow users to transact ERP and parking payments via the EZ-Link Wallet, which will be announced at a later date. Launched in 2018, the EZ-Link App has seen over 1.2 million downloads to date. Active app users have increased by close to 70 percent over the years to 232,400 in 2019, up from 138,800 in 2018.

 


About EZ-Link Pte Ltd

Established in 2002, EZ-Link is a pioneer in contactless payments in Singapore with the EZ-Link card being its core product offering. EZ-Link remains the top choice for contactless prepaid card payment in Singapore with more than 40 million cards issued to date. Synonymous with transit payments in Singapore, EZ-Link has since expanded its offerings and is widely used for shopping, dining, private transport, government services and community services at more than 30,000 acceptance points across the island. EZ-Link continues to be at the forefront of digital inclusion, bringing all Singaporeans, young and old, onto the nation’s cashless journey. For more information, please visit www.ezlink.com.sg.

Total
0
Shares
Share
Tweet
Share
Share
Related Topics
  • App
  • EZ-link
  • Mobile Wallet
  • Smart Nation
dotlah.com

Previous Article
distance learning student
  • Features
  • People

Advice For Professors: How To Diversify The Educational Process For Distance Learning Students

  • November 27, 2020
View Post
Next Article
gingerbread-holidays-2020-covid-19-safety-tips_1600
  • People
  • World Events

4 Steps For Planning The Holidays During COVID-19

  • December 1, 2020
View Post
You May Also Like
View Post
  • Cities
  • Technology

Meralco PowerGen’s PacificLight starts up 100 MW fast-response plant in Singapore

  • dotlah.com
  • June 20, 2025
View Post
  • Technology

Apple services deliver powerful features and intelligent updates to users this autumn

  • Dean Marc
  • June 12, 2025
View Post
  • Artificial Intelligence
  • Machine Learning
  • Technology

Apple supercharges its tools and technologies for developers to foster creativity, innovation, and design

  • Dean Marc
  • June 11, 2025
View Post
  • Technology
  • Working Life

It’s time to stop debating whether AI is genuinely intelligent and focus on making it work for society

  • dotlah.com
  • June 8, 2025
oracle-ibm
View Post
  • Artificial Intelligence
  • Technology

IBM and Oracle Expand Partnership to Advance Agentic AI and Hybrid Cloud

  • Dean Marc
  • May 6, 2025
View Post
  • Software
  • Technology

Canonical Releases Ubuntu 25.04 Plucky Puffin

  • Dean Marc
  • April 17, 2025
View Post
  • Artificial Intelligence
  • Technology

Tokyo Electron and IBM Renew Collaboration for Advanced Semiconductor Technology

  • Dean Marc
  • April 2, 2025
View Post
  • Artificial Intelligence
  • Technology

IBM contributes key open-source projects to Linux Foundation to advance AI community participation

  • dotlah.com
  • March 22, 2025


Trending
  • COP28 UAE 1
    • Cities
    COP28: The Scientific Basis For A Rapid Fossil Fuel Phase Out
    • December 13, 2023
  • 2
    • Society
    Celebrate Deepavali Safely And Conveniently With DBS eGift
    • November 5, 2020
  • 3
    • Cities
    • Lah!
    UOB Strengthens Its Multi-Generation Workforce Strategy With Gig Opportunities For Retirees
    • November 7, 2021
  • Tech Predictions 4
    • Technology
    Tech Predictions For 2025 And Beyond
    • December 17, 2024
  • 5
    • Lah!
    New Process That Turns Waste Into Nutritional Supplements
    • November 2, 2020
  • 6
    • Lah!
    Singapore Named “Best Seaport – Asia” For The 32nd Time
    • November 15, 2020
  • 7
    • Lah!
    UOB Raises More Than S$1.65 Million In A Month In Its Latest COVID-19 Relief Effort
    • June 24, 2020
  • 8
    • Science
    Three Things The Scientific Community Can Do To Filter Sketchy Research
    • November 12, 2019
  • 9
    • People
    • World Events
    An Indian Company Is Gearing Up To Make Millions Of Doses Of A $3 Covid-19 Vaccine
    • August 13, 2020
  • 10
    • Lah!
    Seniors Can Look Forward To First-Ever Dialect Sitcom In Variety Show, “Happy Together”《欢喜一家亲》, To Be Launched On 8 October 2021
    • September 24, 2021
  • 11
    • Lah!
    Plans To Fight Coronavirus Must Pay Attention To The Environment
    • February 29, 2020
  • train-rail-lucas-gallone-C_wAF4c9cfE-unsplash 12
    • Cities
    How Future Trains Could Be Less Noisy
    • September 1, 2021
Trending
  • 1
    Meralco PowerGen’s PacificLight starts up 100 MW fast-response plant in Singapore
    • June 20, 2025
  • 2
    A Father’s Day Gift for Every Pop and Papa
    • June 14, 2025
  • 3
    Apple services deliver powerful features and intelligent updates to users this autumn
    • June 12, 2025
  • 4
    Apple supercharges its tools and technologies for developers to foster creativity, innovation, and design
    • June 11, 2025
  • 5
    It’s time to stop debating whether AI is genuinely intelligent and focus on making it work for society
    • June 8, 2025
  • 6
    PBBM asks Singapore to invest more in PH renewable energy projects
    • June 6, 2025
  • 7
    Singapore PM Wong arrives in Malacañang
    • June 4, 2025
  • 8
    Renewable energy, carbon credits are priority areas of cooperation for Singapore, Philippines: Lawrence Wong
    • June 4, 2025
  • 9
    Singapore businesses eye more investments in PH, says PM Wong
    • June 4, 2025
  • 10
    The Summer Adventures : Hiking and Nature Walks Essentials
    • June 3, 2025
Social Links
dotlah! dotlah!
  • Cities
  • Technology
  • Business
  • Politics
  • Society
  • Science
  • About
Connecting Dots Across Asia's Tech and Urban Landscape

Input your search keywords and press Enter.